Internet Marketing Tips

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Stop Trying to Generate Internet Leads!
February 27, 2016
Stop Trying to Generate Internet Leads!

Sam, a small business owner, builds an impressive website to represent his company online. He also joins Facebook and LinkedIn, and begins making connections. He blogs regularly, and reaches out to his contacts via email. Sam strives to provide useful,…

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5 Ways to Turn More Web Visitors into Customers
February 13, 2016
5 Ways to Turn More Web Visitors into Customers

Your website plays an essential role in building your brand, your credibility, and your visibility. And yet, sometimes even when web traffic comes your way, your conversion rate disappoints you. The good news is that you’ve taken the right steps…

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What’s Your Inbound Marketing Strategy for 2016?
January 24, 2016
What’s Your Inbound Marketing Strategy for 2016?

How do your customers find you? Chances are, you have relied upon a combination of old-fashioned tactics up until this point. “Inbound marketing” might be only a hazy term on the horizon of your industry knowledge… or you might never…

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The Number One Ingredient for a Successful Digital Marketing Campaign
January 11, 2016
The Number One Ingredient for a Successful Digital Marketing Campaign

A new year has begun! Did you make any resolutions for your business? As you look back at the last year, do you feel that you accomplished your goals for 2015? How could you do things better this year? Knowing…

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What You Can Learn about Marketing from Your Favorite TV Show
December 10, 2015
What You Can Learn about Marketing from Your Favorite TV Show

Even if you’re the busiest business owner on the planet, we’re betting you have at least one favorite TV show. There is one night per week that you turn off your phone, stay away from social media, and avoid making…

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Grow Your Business by Reporting the News!
November 20, 2015
Grow Your Business by Reporting the News!

Remember the last time a big news item impacted your business? It might have been a new law, a change in industry regulations, a big breakthrough in scientific research, or changing market conditions. Or perhaps it was just a local…

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Why Aren’t My Web Visitors Turning into New Business?
November 7, 2015
Why Aren’t My Web Visitors Turning into New Business?

Paul, a small business owner, wants to generate more leads online. So he starts blogging, his page views increase, and quite a few web visitors are even downloading information from his website.  Yet Paul’s phone isn’t ringing off the hook….

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4 Ways That Social Media is Changing Small Businesses
October 31, 2015
4 Ways That Social Media is Changing Small Businesses

When you think about it, running a small business is all about interpersonal interaction with your customers. Your customers chose you because you offer a level of personal service they can’t receive elsewhere, and your growth depends upon their satisfaction…

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Top Five Digital Marketing Trends for Small Business in 2016
October 29, 2015
Top Five Digital Marketing Trends for Small Business in 2016

Many small business owners join a social media site with all the right intentions, but we all have to remember that social media is a growing, rapidly changing cultural phenomena. What worked in 2014 might still be working now, but…

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5 Reasons to Keep Blogging
October 15, 2015
5 Reasons to Keep Blogging

If you’ve been blogging to support your online marketing campaign, you have probably already encountered the biggest challenge in the writing world: Procrastination. There’s just something about blogging, or writing in general, that makes us put it off until later……

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