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Internet Marketing Tips

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Digital Marketing Trends for 2017
December 17, 2016
Digital Marketing Trends for 2017

The internet is changing at a rapid rate, which means that you need to be proactive to keep up with these changes each year. What are you doing to ensure that you are keeping up with the trends in 2017?…

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12 Social Media Tips for the Small Business Owner
November 28, 2016
12 Social Media Tips for the Small Business Owner

Everyone is doing it! Social media has opened up a whole new world to small and mid-sized businesses, who have recognized the immense value in communicating with their client base online. It’s now easier than ever to reach your target…

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6 Ways to Get People to Pay Attention to Your Blog
June 23, 2016
6 Ways to Get People to Pay Attention to Your Blog

Sue, a small business owner, crafted long, descriptive blogs to describe her business services and related products. She felt that she was doing an excellent job of convincing her readers to patronize her business. And yet, month after month, her…

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The Surprising Secret to Building a Better Business Website
June 16, 2016
The Surprising Secret to Building a Better Business Website

How many times have you grabbed a TV remote control, and then become confused over which button you needed to push? You just want to turn down the volume or change the channel, but there are so many options that…

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3 Secrets for Optimizing Your Web Content
May 11, 2016
3 Secrets for Optimizing Your Web Content

We always say that great content is the key to a successful digital marketing strategy. And that’s still true! But what does “great content” mean, exactly? Other than providing helpful, relevant, or even entertaining information to your target audience, you…

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4 Social Media Myths Most Business Owners Don’t Know
May 5, 2016
4 Social Media Myths Most Business Owners Don’t Know

In the early days of social media, a marketing strategy utilizing these platforms might have been “helpful” or “nice to have”. However, in 2016 going forward, a social media strategy will be essential for any business owner that hopes to…

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5 Essential Elements of a Drip Marketing Campaign
April 8, 2016
5 Essential Elements of a Drip Marketing Campaign

How many times have you identified a new prospect, explained your products or services, and quickly grabbed a new client for your business? It happens, but more often than not, it takes time to convert a prospect into a sale….

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Marketing Stats Every Small Business Owner Should Know:  Part Two
March 18, 2016
Marketing Stats Every Small Business Owner Should Know: Part Two

In part one of this series, we shared with you some statistics that every business owner should know. You learned how an email campaign can nurture leads, and how to optimize your website for better customer response. Now let’s turn…

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Marketing Stats Every Small Business Owner Should Know:  Part One
March 4, 2016
Marketing Stats Every Small Business Owner Should Know: Part One

When it comes to running your business, you’re no doubt an expert on your product or service niche. However, marketing is a completely different field, and possibly unfamiliar to you, and yet it is indispensable to your business success. In…

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Stop Trying to Generate Internet Leads!
February 27, 2016
Stop Trying to Generate Internet Leads!

Sam, a small business owner, builds an impressive website to represent his company online. He also joins Facebook and LinkedIn, and begins making connections. He blogs regularly, and reaches out to his contacts via email. Sam strives to provide useful,…

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